Art Deco recently announced a new lash care product called Lash Growth Activator-Night Repair Balm. And the brand needed a special designed brush to evenly spread the transparent gel formula on lashes. To meet this need Art Deco chose Albéa’s Buzz, a flocked elastomer applicator with customized formula traps for an extra soft and controlled application from the roots to the tips.

With a silvery colored design, the four cuts brush is especially adapted to deliver the right quantity of the night care formula, to really overlay the lashes, the company says.

Headquartered in France, Albéa employs 8,200 people and operates with 25 manufacturing facilities in 11 different countries across Europe, the Americas and Asia.